NEO Personality Inventory

From Competendo - Digital Toolbox
Jump to: navigation, search

Beyond the Myers Briggs Type Indicator the NEO Personality Inventory is widely known and used. It is a further development of the so called five factor model by P. T. Costa, Jr., and R. R. McCrae.

Because this model with its scales can be easily used for digital data analysis, it is very common and also plays a major role in the data industry today. It is used there for the creation of psychometric profiles, for example for targeted advertising.

Revised NEO Personality Inventory (also: OCEAN)

Openness to experience

Aesthetics, feelings, actions, ideas, values


Competence, order, dutifulness, striving to achieve, self-discipline, deliberation


Warmth, gregariousness, assertiveness, activity, seeking excitement, positive emotion


Trust, straightforwardness, altruism, compliance, modesty, tendermindedness


Anxiety, hostility, depression, self-consciousness,impulsiveness, vulnerability to stress [1]


  1. Revised NEO Personality Inventory @Wikipedia

Nils-Eyk Zimmermann

Nils-Eyk Zimmermann

Editor of Competendo. Coordinator of the project DIGIT-AL Digital Transformation in Adult Learning for Active Citizenship. Secretary of the DARE network. Topics: active citizenship, civil society, digital transformation, non-formal and lifelong learning, capacity building. Blogs here: Blog: Civil Resilience. Email: